Jesse Itzler: Play Life On OFFENSE | How to Build an Epic Life Resume

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Jesse Itzler is back on the show, and this conversation goes deeper than business. From founding Marquis Jet (sold to Berkshire Hathaway's NetJets) to co-founding ZICO Coconut Water (sold to Coca-Cola), Jesse's entrepreneurial resume speaks for itself — but what he really wants to talk about is your life resume. In this episode, Jesse and Ed unpack the mindset shifts that separate people who exist from people who live. Jesse shares the concept of "last visit energy" — a practice born from…